Feb 05, 2026
3 min read
Continuity is part of Cooperativa La Palma's DNA.Pioneers in its day in the development of small vegetables, supporters return today
Cooperativa La Palma strengthens its leadership in fresh products
Being ahead is part of Cooperativa La Palma's DNA.The cooperative was once a pioneer in the development of small vegetables and today is once again at the forefront of this field with innovation that redefines the V-line and strengthens its leadership position in the fresh produce sector.
It is the result of years of research, development and continuous collaboration with universities, knowledge centers, researchers and information organizations aimed at translating science, agronomy and nutrition into real food.
La Palma presents a new product advertisement and study on the Ethnic Rib Rib.Range, keep all their good and nutritional experience and information.
This new generation of functional grated tomatoes is formulated in four clearly defined profiles.The ribbed brown tomato, with a high Brix value, offers an intense combination of sweetness and acidity, aimed at discerning palates looking for complexity and depth of flavor.The purple Murice tomato, rich in anthocyanins, stands out for its antioxidant properties, tailored to a functional and healthy diet.yellow ribbed tomato, fresh and light, provides a soft and aromatic profile, ideal for a softer and more refreshing consumption.The range is completed by the red ribbed tomato, balanced and recognizable, which is associated with the traditional taste, reinterpreted in a modern and ready-to-eat form.
Inspired by the values of the Mediterranean diet, the line focuses on the true nutritional benefits of each toast, combining taste, health and practicality in a format that fits today's lifestyle.A more conscious, functional and accessible proposition that places the tomato at the center of the new plant-based cuisine.
In this commitment to the V Premium range, La Palma reinforces its commitment to origin and sustainability with a high-quality guacamole made with avocados from the tropical coast of Granada, which avoids unnecessary travel, reduces its environmental footprint and relies on local raw materials, the knowledge of its own farmers.
The cooperative also enjoys market leadership in small vegetables, a segment in which it has pioneered and continues to promote diverse and value-added offerings.The leadership extends to the entire V Range, where proposals such as vegan burgers, kitchen assistants, gazpachos, salmorejos and other vegetarian solutions exist, to respond to new consumer trends by combining convenience, quality and innovation.
Innovation is transferred into fresh produce by cultivating and marketing a variety of specialty tomatoes whose activities have been demonstrated through research on their volatile compounds.
This success reinforces La Palma's position as a reference producer, backed by agronomic capacity, professionalism and thoroughness in the process, which guarantees quality, traceability and consistent results.
Fruit Logistica 2026 will be the stage in which Cooperativa La Palma will demonstrate to the sector this development and its firm commitment to innovation.At this international exhibition, the cooperative will present its latest innovations and allow you to discover the scope of the portfolio that continues to grow.
The main protagonist among them will be the new generation of functional ground tomatoes and its wide range of ready-to-eat vegetable solutions. Visitors will also be able to discover the "Chef Sauces", recognized as product of the year, a range that reflects La Palma's ability to transform high-quality raw materials into culinary solutions of high added value, in line with current trends in comfort, health and taste.
The cooperative will demonstrate its leadership in the development of new categories in mini-vegetables, its tomato specialty and the V range under the La Palma Culinari, Foodie and Basica brands - bringing together an ever more complete, innovative and consumer offer.With this presentation, La Palma reaffirms its vocation to foresee the future of this sector and its role as a leading partner of manufacturers in Europe.
All of these initiatives reinforce Cooperativa La Palma’s circular economic model, where value is created on the site with products that produce high quality, optimize resources, reduce waste, and focus on the planet and people.From micro-vegetation to V-Range functions and new leadership, cooperatives show that leadership is not just a one-time activity, but a more sustainable and healthier model that understands the tomato-by-tomato construction sector and is committed to the future.
